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XSENSOR Technology Helping Retailers Close the Deal

 

Mattress retailers often encounter the special breed of customer known as the indecisive shopper. These indecisive customers tend to wander around the store, testing mattresses that they think might be the “right” one. They listen to the sales associate talk about the features of each mattress, but they can’t really tell the difference. When these shoppers are presented with multiple options, they quickly become overwhelmed. By the time they finish walking through the seemingly endless varieties of materials, support structures, and new product innovations, they are dazed, confused, and even more indecisive than ever!

In these challenging retail times, every successful sale counts. Before losing one of these customers, consider incorporating XSENSOR Technology’s wireless mattress fitting system into the sales process. Until now, sales associates probably haven’t had a tangible way to show indecisive customers what particular mattress best meets their needs. With XSENSOR’s wireless pressure imaging technology, sales associates can evaluate and compare a customer’s pressure profile on different mattresses. The images created from the profiles help the customer see exactly what the sales associates are telling them. Once the customer-friendly profiles have been captured, they can be used to help customers select a better mattress for their unique body type and sleeping preferences.

 

“The wireless system can compare up to six mattresses, regardless of their location in the store,” says Stephen Anstey, Sleep Business General Manager for XSENSOR Technology Corporation. Straightforward to use, effortless to set up, and easy to incorporate into the sales process, XSENSOR can help indecisive shoppers select a mattress with greater confidence.

 

Being properly fitted for a mattress using a system that visually demonstrates comfort is the key to helping turn an indecisive customer into a confident one. This demonstration will increase sales by providing a positive customer experience.

 

“The system takes the guesswork out of mattress shopping,” declares Anstey. “Customers appreciate it when you can provide them with the right information. Now you’re doing more than just telling them. You’re showing them!”

 

Retailers who want to make the mattress-buying experience more effective for their customers, should explore the wireless XSENSOR pressure imaging system. It can convert an indecisive customer to a mattress buyer.

 

For more information, call 403-266-6612 or visit them in Las Vegas at the Specialty Sleep Showroom, C-1350. You may also visit www.xsensor.com.