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InnoMax: The Power of One Offers Maximum

Opportunity and Minimal Waste
 

In tough economic times it is important to maximize revenue opportunities and minimize wasteful expenditures.

While a great many things have changed since InnoMax Corporation opened in 1975, a great many things have remained the same. Born under fire in the late 70’s when inflation and interest rates were running rampant, InnoMax has never wavered from their commitment to disciplined fiscal responsibility offering better products and Partnership Marketing tools to give dealers the competitive edge.

Some of the key elements in the InnoMax Partnership Marketing program include working with dealers to maximize revenue making opportunities and minimize the wasteful expenditures inherent in doing business with a large number of suppliers. The ‘just in time’ supply philosophy actually reduces product costs by eliminating excess inventory, minimizing warehouse space and expense, and maximizes cash flow.

It is now more important than ever for brick & mortar retailers to focus on a number of tried and true sales and marketing practices that can produce increased traffic at very little cost to the dealer.

For peace of mind, InnoMax takes care of everything from inspiration to hundreds of items all designed to help the retail specialty bedding department prosper. InnoMax also offers “tech support” to assist the retailer in capturing imperative market data, tracking and analyzing existing customer base and discovering new avenues to generate more qualified customers who want specialty bedding products.

InnoMax has always been positioned to provide the mission critical products to make the independent retailer successful. The current market conditions make the marketing and business services available from InnoMax as valuable as the dependable American Made products that have been the claim to fame for this innovative supplier. Programs such as web positioning and development, customized advertising creation for all media types, in-store point of purchase tailored to the store, and Super Pro Sales training for a successful sales staff, are all provided at little or no cost. InnoMax has always followed the dealer driven philosophy of “Your success is imperative to our Success!”

Last but not least, buying right is extremely critical in tough economic conditions. Sitting on excess inventory that isn’t moving turns any savings from buying in bulk into lost dollars in short order. With InnoMax inventorying over 2000 SKUs, dealers can purchase fast moving products in only the quantities needed to fulfill customer orders. And, by utilizing the wide variety of InnoMax lines, freight costs can be minimized when adding furniture, sheets, mattress pads, pillows, bed frames and much more to the bedding order. The Power of One Source with InnoMax can also minimize the time, effort, expense, and most of all, the hassle of dealing with too many suppliers.

For more information, call 1-800-INNOMAX or visit www.innomax.com.