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Eco-Bedding Leader Expands Production Facility and

Las Vegas Showroom

 

Strong Demand For Natural Products Spurs Growth And Expansion


Natura World, North America’s largest manufacturer of natural and organic bedding and accessories, announced the grand opening of its new 141,000 square-foot headquarters and manufacturing facility in Ontario, Canada, a space increase of more than 300 percent.


The company has expanded to accommodate the demand for its natural and organic sleep products and to increase efficiency.


“Consumers are clearly excited about eco-bedding, a category that we have been passionate about for over 14 years,” said Natura World President Ralph Rossdeutscher. “We anticipate the market for environmentally-friendly bedding will remain strong, and the main purpose for relocating was to better service our customers and handle future growth.” Natura has already realized improvements in production flow and inventory control.

 

Located two miles from its former facility, the new state-of-the-art corporate headquarters promotes a relaxed, motivational atmosphere for Natura’s 90 employees. A colorful, trendy staff lounge, outfitted with a billiard table and a den with contemporary sofas provides a cool space for employees to enjoy breaks, have lunch, or hold brainstorms and working sessions.

 

The groovy new surroundings certainly appear to be inspiring employee creativity. Just ask to see one of Natura’s new business cards. With clever business titles, such as “Head Honcho” and “Penny Pinching Procurer”, Natura is encouraging employees to use their imagination and have fun.

 

Natura World Opens Newly Expanded Las Vegas Showroom at July Market

Natura’s newly expanded 6,800 square-foot Las Vegas showroom at the World Market Center will display Natura’s wide variety of organic and natural mattress lines, including latex, air beds, adjustable, juvenile and baby collections, as well as new products being introduced at market.

 

“Natura has always focused on all areas of sleep, not just a mattress or a pillow,” said Rossdeutscher. “The new space allows us to showcase all of our products, from eco-friendly bedding to relaxation aids, and how they work together to create the ideal sleep environment.”

 

The new space boasts a redesign that is natural, contemporary and fresh. Natural elements including a waterfall, river rocks, greenery and nature sounds welcome showroom visitors. New signage and multi-functional display units adorn the showroom floor, and “touch & feel” product areas give visitors a hands-on experience with Natura’s wide assortment of bedding and pillows.

 

To learn more, visit www.naturaworld.com or visit them in Las Vegas at A-950.