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Sealy Launches
Website Dedicated to Healthy Sleep
A
new Web site (
www.sleepsoundly.com ), developed by Sealy (NYSE: ZZ),
is designed to help everyone sleep more soundly.
 Sealy, the world’s largest bedding manufacturer,
announced in late April the launch of SleepSoundly.com,
a new Web site dedicated to educating people about the
importance of healthy sleep and providing tips, insight
and expert advice to help them achieve it. The Web site
is part of a consumer education campaign led by Sealy
with help from the National Sleep Foundation (NSF), a
widely respected source on sleep wellness.
“Sealy has been successful throughout its 125 year
history because we have focused single-mindedly on
helping people get a great night’s sleep,” said Philip
Dobbs, Sealy’s Senior Vice President, Marketing. “We’re
committed to industry-leading initiatives like
SleepSoundly.com to promote healthy, restorative sleep.”
The educational information, tips and statistical data
contained in SleepSoundly.com are used with the
permission of the NSF. The Web site furthers NSF’s
mission, which is to improve public health by raising
awareness about sleep’s importance.
“Sleep is one of the most important elements in
cognitive and physical performance,” said Richard L.
Gelula, NSF chief executive officer. “People aren’t
getting enough healthy sleep. It’s becoming an epidemic
that’s affecting every part of our lives—our health, our
work and our relationships.”
Sealy has partnered with the NSF since 2001 to sponsor a
wide range of initiatives, including the annual National
Sleep Awareness Week campaign and a comprehensive sleep
wellness training program for retail sales associates,
which was the first of its kind in the bedding industry.
Earlier this year, Sealy announced it would continue its
ongoing commitment to sleep education with a two-year
partnership agreement with NSF.
SleepSoundly.com provides the trusted information people
need for healthy sleep through every life stage and was
created through a partnership between Sealy, the world’s
largest bedding manufacturer, and the National Sleep
Foundation (NSF). NSF is an independent nonprofit
organization that is dedicated to advancing
sleep-related education, research and advocacy. This
relationship allows SleepSoundly.com to offer the latest
sleep tools, tips, articles and activities for children,
teens, adults and seniors.
For more information, please visit
www.sleepsoundly.com or visit:
www.sealy.com.
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