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Always thinking outside the box, Gotcha Covered (GC) is working aggressively with their dealers on creative promotions tailored specifically for their market. Over the last year, GC recognized that their retailers require an extra edge—products that set them apart from their competition. The upshot for everyone is that they want to be taken care of.

“What we’ve realized over the past year is that our retailers need to be even more aggressive in differentiating themselves from their competition,” commented co-owner Lisa Bernath Sommer. “We started putting together creative bedding packages for each retailer—what better way to make these stores distinctive? We start the process by talking to the retailer, finding out what they’re selling, and ultimately combining different bedding items specifically selected for them.”

The company’s also expanding its very successful Drop Ship Program. Since its inception, dealers have been signing up and making sure their customers receive their linens and protectors on time and shipped directly to their home, just in time for their mattress delivery. Retailers don’t have to inventory every SKU and they’re still taking care of their customer. Gotcha Covered ships the product in time and they send it wrapped as a gift.

Another way Gotcha Covered is distinguishing itself is by making sure orders are shipped on time. “Retailers need to count on us. We work diligently on a daily basis making sure we ship on time, as promised,” said Bernath Sommer.

Gotcha Covered’s continually expanding line of products include: pillow and mattress protectors, sheets, bedskirts for adjustables, duvets, duvet covers and pillows. With their creative bedding promotions, exclusive Drop Ship Program and on-time shipping schedules, the company is first and foremost a customer service vendor for retailers.

For more information,

contact Gotcha Covered at (888) 5GOTCHA (546-8242)

or visit www.gotcovers.com